Bachelor of Science (B.S.) Major in Digital Media Innovation

Minimum required: 120 semester credit hours

Admission Requirements

  1. Any student admitted to Texas State University with an overall GPA of at least a 2.25 and a “C” or higher in MC 1301 will automatically be admitted to their selected major in the School of Journalism and Mass Communication.   If a student does not meet these requirements upon admission, they will be temporarily classified as a pre-major in the School of Journalism and Mass Communication. As soon as the student meets any missing requirements, they will be admitted to their selected major in the School of Journalism and Mass Communication.

General Requirements

  1. The general education core curriculum courses are listed in the degree plan below along with the statewide component code number. See the General Education Core Curriculum section of this catalog for the Texas State requirements and options in the core curriculum, including Honors courses.

  2. All students seeking B.S. or B.A. degrees within the School of Journalism and Mass Communication must complete ENG 1310, ENG 1320 and COMM 1310 or their equivalent courses to meet degree requirements. Most students will meet these requirements through their general education core curriculum.
  3. In addition to the general education core curriculum, this major requires three hours of English literature, three hours of math/science/computer science courses and a minor.
  4. Students must select a minor from the approved list of Undergraduate Minors.
  5. All students in this degree program must earn a "C" or higher in each of the core courses in Mass Communication and the following major courses:
    MC 1301Introduction to Mass Communication3
    MC 1313Media Writing3
    or MC 3313 Foundations of Public Relations Writing
    MC 4301Media Law and Ethics3
    MC 4315Web Design Publishing3
    MC 4326Advanced Social Media and Analytics3
    MC 4381Fundamentals of Digital and Online Media3
    MC 4328Digital Media Innovation Capstone3

Course Requirements

Freshman
First SemesterHoursSecond SemesterHours
ENG 1310 (Communication Component Code 010 [TCCN ENGL 1301])3ENG 1320 (Communication Component Code 010 [TCCN ENGL 1302])3
POSI 2310 (Government/Political Science Component Code 070 [TCCN GOVT 2306])3POSI 2320 (Government/Political Science Component Code 070 [TCCN GOVT 2305])3
COMM 1310 (Component Area Option Code 090/091 [TCCN SPCH 1311])3MC 43813
Mathematics Component Code 02013ART 2313, DAN 2313, MU 2313, or TH 2313 (Creative Arts Component Code 050 [TCCN HUMA 1315])3
MC 1301 (TCCN COMM 1307)3Social and Behavioral Sciences Component Code 0803
US 11001 
 16 15
Sophomore
First SemesterHoursSecond SemesterHours
MC 1313 or 3313 (TCCN COMM 2311)3MC 43153
Life and Physical Sciences Component Code 0303ENG Literature (Component Area Option Code 090/094) [TCCN ENGL 2322, 2323, 2332, 2333, 2327 or 2328]3
PHIL 1305 or 1320 (Language, Philosophy, and Culture Component Code 040 [TCCN PHIL 1301 or 2306])3American History Component Code 0603
MC Elective3Life and Physical Sciences Component Code 0303
American History Component Code 0603SOCI 33073
 15 15
Junior
First SemesterHoursSecond SemesterHours
MC 43263Computer Science, Logic, Mathematics or Science13
MC Elective3Minor6
ENG Literature3Digital Media Innovation Electives6
Free Elective3 
Minor3 
 15 15
Senior
First SemesterHoursSecond SemesterHours
MC 43283MC 43013
MC Advanced Elective3MC Advanced Elective3
Minor6Electives7
Media Performance1Minor3
 13 16
Total Hours: 120
Digital Media Innovation Electives
Select 6 hours from the following:
MC 3111Drone Bootcamp 1
MC 3112Social Media Analytics Platforms 1
MC 31133D Drone Modeling 1
MC 3115Digital Media Tools and Skills1
MC 3116Digital Media Innovation Concepts1
MC 3119Fundamentals of Layout and Design1
MC 3120Editing and Enhancing Digital Imagery1
MC 3122Search Engine Optimization Fundamentals 1
MC 3390Media Design3
MC 4323Multimedia Journalism3
MC 4324Visual Storytelling3
MC 4325Coding and Data Skills for Communicators3
MC 4327Mobile Media and Development3
MC 4336BDocumentaries3
MC 4336HWeb Content Strategy for Organizations3
MC 4337Data Journalism 3
MC 4343Immersive Storytelling3
MC 4345Drone Storytelling 3
MC 4346Artificial Intelligence and Automation for Media Professionals3
MC 4382YMobile Storytelling in the Outdoors3
Media Performance
Select 1 of the following:
MC 2111Media Practicum1
MC 3100Grammar for Media Professionals1
MC 3111Drone Bootcamp 1
MC 3112Social Media Analytics Platforms 1
MC 31133D Drone Modeling 1
MC 3114Career Exploration: Destination America1
MC 3115Digital Media Tools and Skills1
MC 3116Digital Media Innovation Concepts1
MC 3117Freelancing for Media Professionals 1
MC 3118Careers in Media 1
MC 3119Fundamentals of Layout and Design1
MC 3120Editing and Enhancing Digital Imagery1
MC 3121TV News Production 1
MC 3122Search Engine Optimization Fundamentals 1
MC 4130Internship1
1

Any mathematics course from the general education core curriculum Mathematics Component may be chosen except MATH 1316 .