Bachelor of Science (B.S.) Major in Public Relations
General Requirements
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The general education core curriculum courses are listed in the degree plan below along with the statewide component code number. See the General Education Core Curriculum section of this catalog for the Texas State requirements and options in the core curriculum, including Honors courses.
- All students seeking B.S. or B.A. degrees within the School of Journalism and Mass Communication must complete ENG 1310, ENG 1320 and COMM 1310 or their equivalent courses to meet degree requirements. Most students will meet these requirements through their general education core curriculum.
- In addition to the general education core curriculum, this major requires three hours of English literature, three hours of math/science/computer science courses and a minor.
- Students must select a minor from the approved list of Undergraduate Minors.
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For transfer students, 12 semester credit hours (7 additional hour may also be acceptable at Texas State) may be transferred from a Texas public institution of higher education for the Communication Field of Study Sub-Area Advertising/Public Relations and be applied to the Bachelor of Science degree with a major in Public Relations at Texas State University. More information about the Field of Study is available in the Academic Policies section of this catalog. The transferable Texas Common Course Number (TCCN) is listed below the Texas State University course number in the following course list.
Course List Code Title Hours Competency Area 1 choose 9 hours from the following: 9 Introduction to Mass Communication TCCN: COMM 1307Introduction to Public Relations TCCN: COMM 2330Advertising TCCN: COMM 2327MC ELNATCCN: COMM 2300MC ELNATCCN: COMM 2301Competency Area 2 choose 3 hours from the following: 3 Media Writing TCCN: COMM 2311Writing for the Electronic Media TCCN: COMM 2339Video Production TCCN: COMM 1336News Writing and Reporting I TCCN: COMM 2315Editing and Managing Content TCCN: COMM 2305Photojournalism TCCN: COMM 1318MC ELNATCCN: COMM 1319MC ELNATCCN: COMM 1337MC ELNATCCN: COMM 2328MC ELNATCCN: COMM 2329MC ELNATCCN: COMM 2332Total Hours 12 - All students in this degree program must earn a "C" or higher in each of three core courses in Mass Communication, which include:
Course List Code Title Hours MC 1301 Introduction to Mass Communication 3 MC 4301 Media Law and Ethics 3 MC 4342 Career Professionalism 3 MC 4381 Fundamentals of Digital and Online Media 3 - All students in this degree program must earn a "C" or higher in all prerequisite courses and in the following major courses:
Course List Code Title Hours MC 3343 Introduction to Public Relations 3 MC 3313 Foundations of Public Relations Writing 3 MC 3314 Social Media for Strategic Communication 3 MC 3360 Public Relations Research and Strategy 3 MC 4313 Strategic Writing for Public Relations 3 MC 4320 Public Relations Campaigns 3
Course Requirements
| Freshman | |||
|---|---|---|---|
| First Semester | Hours | Second Semester | Hours |
| ENG 1310 (Communication Component Code 010 [TCCN ENGL 1301]) | 3 | ENG 1320 (Communication Component Code 010 [TCCN ENGL 1302]) | 3 |
| POSI 2310 (Government/Political Science Component Code 070 [TCCN GOVT 2306]) | 3 | POSI 2320 (Government/Political Science Component Code 070 [TCCN GOVT 2305]) | 3 |
| MC 1301 (TCCN COMM 1307) | 3 | MC 4381 | 3 |
| Mathematics Component Code 0201 | 3 | COMM 1310 (Component Area Option Code 090/091 [TCCN SPCH 1311]) | 3 |
| Social and Behavioral Sciences Component Code 080 | 3 | ART 2313, DAN 2313, MU 2313, or TH 2313 (Creative Arts Component Code 050 [TCCN HUMA 1315]) | 3 |
| US 1100 | 1 | ||
| 16 | 15 | ||
| Sophomore | |||
| First Semester | Hours | Second Semester | Hours |
| MC 3343 | 3 | MC 3313 | 3 |
| MC 4342 | 3 | Life and Physical Sciences Component Code 030 | 3 |
| ENG Literature (Component Area Option Code 090/094) [ENGL 2322, 2323, 2332, 2333, 2327 or 2328] | 3 | American History Component Code 060 | 3 |
| Life and Physical Sciences Component Code 030 | 3 | PHIL 1305 or 1320 (Language, Philosophy, and Culture Component Code 040 [TCCN PHIL 1301 or 2306]) | 3 |
| American History Component Code 060 | 3 | SOCI 3307 | 3 |
| 15 | 15 | ||
| Junior | |||
| First Semester | Hours | Second Semester | Hours |
| ENG literature [TCCN ENGL 2322, 2323, 2332, 2333, 2327 or 2328] | 3 | Computer Science, Logic, Mathematics or Science1 | 3 |
| MC 3360 | 3 | MC 4313 | 3 |
| MC 3314 | 3 | Minor | 3 |
| Minor | 6 | MC Elective | 3 |
| Elective | 3 | ||
| 15 | 15 | ||
| Senior | |||
| First Semester | Hours | Second Semester | Hours |
| MC 4301 | 3 | MC 4320 | 3 |
| MC Advanced Elective | 3 | Select Two Courses From: | 6 |
| Minor | 6 | ||
| Media Performance | 1 | ||
| MC Advanced Elective | 3 | ||
| Minor | 3 | ||
| Electives | 1 | ||
| 13 | 16 | ||
| Total Hours: 120 | |||
| Code | Title | Hours |
|---|---|---|
| Media Performance | ||
| Select 1 of the following: | ||
| Interviewing for Storytelling | ||
| Media Practicum | ||
| Grammar for Media Professionals | ||
| Drone Bootcamp | ||
| Social Media Analytics Platforms | ||
| 3D Drone Modeling | ||
| Career Exploration: Destination America | ||
| Digital Media Tools and Skills | ||
| Digital Media Innovation Concepts | ||
| Freelancing for Media Professionals | ||
| Careers in Media | ||
| Fundamentals of Layout and Design | ||
| Editing and Enhancing Digital Imagery | ||
| TV Program Production | ||
| Search Engine Optimization Fundamentals | ||
| Internship | ||
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Any mathematics course from the general education core curriculum Mathematics Component may be chosen except MATH 1316 .
